Summary: We never stand still. Here’s a glimpse into our vision for BOLDR – from new features in our Malmö-developed app to our long-term goals of innovating and developing the training hardware of the future together with you.
OUR VISION: SMARTER HEALTH FOR ALL
Our mission at BOLDR is simple: we want to inspire a better life through smarter health and recovery. We strive to become the most trusted and recommended brand in our field. For us, it's not just about offering exceptional products, but about building meaningful relationships with our users. We want to be the obvious partner on your journey toward a stronger and more balanced everyday life.
Today, we handpick the market's best hardware and combine it with our self-developed software here in Malmö. But this is just the beginning. We see BOLDR as a platform that is constantly evolving. By owning our own source code, we can integrate features that you actually request, such as Apple Health synchronization and advanced tracking. Every session you log helps us understand how we can make your training even more effective. Curious about the people behind the vision? Read our story here.
NEXT GENERATION TRAINING EQUIPMENT
With all the experience and knowledge we are now gaining through BOLDR, we are already looking toward the next horizon. Our ambition is to expand our range in the future with more types of smart hardware and innovative health products. Our long-term goal is to use our expertise to help develop our own unique hardware from scratch – products that set a completely new standard for what portable training can be.
We ship every kit from our warehouse in Malmö with a 2-year warranty because we see this as a long-term partnership. We are proud to be a Swedish company that grows organically together with our users. We believe in transparency, quality, and a constant drive to improve. We are incredibly grateful that you are with us on this journey. Want to help influence the future of BOLDR? Follow us on Instagram and share your thoughts with us!